Healthcare communications and marketing news and information

I am pleased to announce the launch of the first comprehensive global study of healthcare bloggers, the “Taking the Pulse of the Healthcare Blogopshere” survey. The poll, which is co-produced by my firm Envision Solutions, LLC and The Medical Blog Network, is the first systematic attempt to gather comprehensive opinion and demographic data from the global community of healthcare bloggers. Please click here to read a press release about the survey.

Some key facts about the survey:

- The 2006 edition of the survey will run from July 31 to September 29. It is open to individuals and organizations that devote at least 30% of their blogging time to healthcare-related topics. To learn more about the survey, please click here.

- Envision Solutions and TMBN will release the preliminary results of the survey in the late fall. The final results will be presented at Healthcare Blogging Summit 2006 taking place in Washington, D.C. on December 11.

- Envision Solutions and TMBN will collect and analyze data provided by a global sample of healthcare bloggers willing to take the survey. While the data is expected to provide new insights into the attitudes and behaviors of this community, we acknowledge that we may be surveying the most active bloggers and caution against applying the data to the overall healthcare blogopshere.

I hope that readers of this blog focusing on healthcare will take the time to take the survey and post about it on your Weblogs. The more respondents we gather data from, the stronger the survey.

Thanks and please feel free to contact me with any questions about the study.