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Social Media Marketing At Work: GourmetStation’s Get Out Of The Dog House Video Campaign
Two weeks ago, Toby Bloomberg of Diva Marketing Blog announced that she had helped launch a new contest, Get Out Of The Dog House, sponsored by specialty food company GourmetStation.  The campaign, which blends social and “traditional” media, is designed...
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JupiterKagan Hits A Snag Over A Name
A few weeks ago, JupiterKagan ignited quite a bit of a blog storm about a study it conducted focusing on the use of blogging technology by corporations.  Now the firm has raised the ire of a different group of bloggers... Continue Reading

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